Why Is Recognition So Important?

According to a Gallup and Workhuman research study, these feelings characterize employees who experience proper recognition in the workplace:

According to a Gallup and Workhuman research study, these feelings characterize employees who experience proper recognition in the workplace:

  • 73% less burned out.
  • 56% less inclined to seek other job opportunities.
  • 44% more successful in daily life.
  • 5x more connected to company culture.
  • 4x more engaged.
  • 5x more dedicated to growth within the company.
  • 4x more likely to recommend the company to friends and family members.

And countless other studies lend credibility to this report –the results are unanimous!

Employees who receive proper recognition are more likely to feel that they belong and have a sense of purpose. They’re more likely to remain loyal to the organization and be more productive, efficient, and motivated. In short, recognition is an engagement driver.

As a senior leader in your company, you must realize that while peer-to-peer recognition is essential, workers want recognition from you. Therefore, creating a culture of recognition in your organization is pivotal—both for employees’ well-being and your company’s long-term success.

Creating a Culture of Recognition

Be Specific

Ambiguous recognition feels shallow, while specific recognition creates a greater impact and encourages desired behavior patterns. Take time to specifically acknowledge these attributes in your employees:

  • Good attitudes.
    • Personal achievements.
    • Milestones.
    • Above and beyond effort.

Don’t just acknowledge the big things. Make a point of recognizing the little things as well!

Be Relevant

In other words, be timely! While annual performance reviews let you acknowledge yearly milestones, give credit where credit is due when the event occurs. Speedy recognition seems much more genuine! And make recognition even more relevant by employing it often and celebrating the small things, too!

Be Personal

Recognition doesn’t have to be grandiose, but it does need to be personal. One of the most critical aspects of recognition is that employees feel valued by their employers. Sometimes, a simple “Thank you so much! You’re doing a wonderful job on this project, and I appreciate you!” goes a long way.

Paint A Bigger Picture

Foster a sense of belonging by consistently communicating to employees how their efforts play a part in meeting company goals – tie employees’ actions to the company’s core values. When you see workers practicing core values, be quick to praise them!

Embed It In the Culture

The best way to make recognition part of your company culture is to model it. Elevate the importance of recognition by employing it in companywide communications and meetings. Make recognition easy, accessible, and public!

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